The LEGO® Brand
The LEGO® Brand values
Imagination:
Curiosity asks, ”Why?” and imagines explanations or possibilities (if.. then). Playfulness asks what if? and imagines how the ordinary becomes extraordinary, fantasy or fiction. Dreaming it is a first step towards doing it.
2016 – Year of Monkey
LEGO Store
Lego Creations
Contest: Find the 20 differences
The design of these buildings is just fantastic, and you certainly can’t go wrong with that dark green and dark red clashing together. Also make sure to visit the contest over at Flickr! Very cool
From Bricks to Brains: The Embodied Cognitive Science of LEGO Robots
Product Description
From Bricks to Brains introduces embodied cognitive science and illustrates its foundational ideas through the construction and observation of LEGO Mindstorms robots.Discussing the characteristics that distinguish embodied cognitive science from classical cognitive science, the book places a renewed emphasis on sensing and acting, the importance of embodiment, the exploration of distributed notions of control, and the development of theories by synthesizing simple s… More >>
From Bricks to Brains: The Embodied Cognitive Science of LEGO Robots
Raideen will save the world
Adrian Drake (Brickfrenzy) is bringing his colossal super robot Raideen to our Big in Japan display at BrickCon. I think it will look very nice standing next to Mark Sandlin’s Mazinger Z, both of which are based off the Teknomeka frame.
Shop Lego @
